KLOOK, a world leading travel activities and services booking platform, announced today its appointment of Wilfred Fan as Chief Commercial Officer. Wilfred, previously the VP Global Partnership of Agoda, brings a wealth of online travel experience and entrepreneurial grit to KLOOK.
The new role of CCO will focus on further developing destination services and providing even greater support for KLOOK's valued merchants.
KLOOK has developed the Merchant App, a widely recognized travel operator solution that provides an efficient booking management system, instant user feedback and enables partners to use KLOOK's QR code e-voucher redemption system onsite. Through continuous technology upgrades and an easy-to-use interface, merchants can make more informed decisions based on the tool's powerful insights, including business data analytics, redemption records, booking reports, user reviews and more.
In Wilfred's role as CCO, the industry veteran will oversee the Supply Business Development & Operations division, as well as contribute to the overall strategy of KLOOK.
Prior to joining KLOOK, Wilfred was a founding member of Agoda, where he introduced a direct hotel contracting strategy that propelled Agoda to become the largest hotel platform in Asia with more than 200,000 properties.
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