Trivago today announced financial results for the second quarter of 2021 ended June 30.
Total revenue increased by €79.4 million, or by 493%, during the second quarter of 2021 compared to the same period in 2020. Total revenue decreased by €22.2 million, or by 14%, during the six months ended June 30, 2021, compared to the same period in 2020.
Net loss decreased by €16.9 million to a net loss of €3.3 million in the second quarter of 2021, compared to the same period in 2020, driven by the recovery of the Referral Revenue.
In the second quarter of 2021 Referral Revenue increased to €37.6 million, €43.7 million and €12.1 million or by 478%, 792% and 384% in Americas, Developed Europe and RoW, respectively, compared to the same period in 2020.
In the second quarter of 2021, total Qualified Referrals increased by 211% as Qualified Referrals increased by 199%, 270% and 159% in Americas, Developed Europe and RoW, respectively, compared to the same period in 2020.
In the second quarter of 2021, consolidated RPQR increased by 115%.
In the second quarter of 2021, consolidated ROAS was 144.6%, compared to 254.0% in the same period in 2020.
In the second quarter of 2021, cost of revenue increased by €0.3 million to €3.0 million, or 11%, period-over-period, mainly driven by higher cloud-related service provider costs and higher personnel costs.
Selling and marketing expense was 75% of total revenue in the second quarter of 2021, compared to 80% in the same period in 2020.
In the second quarter of 2021, selling and marketing expense increased by €58.6 million, or by 458%, period-over-period to €71.4 million, of which €64.6 million, or 90%, was Advertising Spend.