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Search results for “Explora Journeys”
RTB can deliver provided it is backed by astute planning
09/30/2015
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11:24:50 AM
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A major component of real-time bidding or RTB is to act on several layers of data. Ctrip and Zamplus provide an insight on how to plan for such digital marketing campaigns.
Personalisation – it’s about embracing smartness
10/11/2015
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10:25:59 PM
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How are travel companies trying to be smarter with personalisation? We learn from Dave O’Flanagan, co-founder and CEO of Boxever.
Carriers in China set their sights on travel retailing
08/17/2015
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10:08:09 AM
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In order to unlock revenue generation opportunities Chinese airlines need an understanding of what travel retailing means.
TripAdvisor nests in China
07/27/2015
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2:40:48 PM
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ChinaTravelNews chats with Lily Cheng, President of TripAdvisor APAC, about the Chinese travel market and TripAdvisor’s initiatives in the country.
Embracing the digital transformation in China’s travel market
03/25/2015
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10:19:49 AM
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To gain a better position in this eco-system, airlines have to embracing the digital transformation to refine their business model as well as the way they deal with customers and partners.
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